Social media image sizes 2026: the full cheat sheet
All sizes in one table
Image sizes for social networks change every year. We collected all the current sizes for 2026 in one place. The data was checked manually against the platforms’ official references, so check the publication date in the article header.
Instagram*
| Type | Size | Ratio |
|---|---|---|
| Square post | 1080×1080 | 1:1 |
| Portrait post (via “Custom size”) | 1080×1350 | 4:5 |
| Story / Reels | 1080×1920 | 9:16 |
| Avatar (via “Custom size”) | 320×320 | 1:1 |
Telegram
| Type | Size | Ratio |
|---|---|---|
| OG link preview | 1200×630 | 1.91:1 |
| Channel cover (via “Custom size”) | 1920×1080 | 16:9 |
| Image in a post (via “Custom size”) | 1280×720 | 16:9 |
YouTube
| Type | Size | Ratio |
|---|---|---|
| Video thumbnail | 1280×720 | 16:9 |
| Channel banner (via “Custom size”) | 2560×1440 | 16:9 |
| Shorts | 1080×1920 | 9:16 |
| Type | Size | Ratio |
|---|---|---|
| Article cover | 1280×720 | 16:9 |
| Post image (via “Custom size”) | 1200×627 | 1.91:1 |
| Profile banner (via “Custom size”) | 1584×396 | 4:1 |
Twitter / X
| Type | Size | Ratio |
|---|---|---|
| Profile banner | 1500×500 | 3:1 |
| Image in a tweet (via “Custom size”) | 1200×675 | 16:9 |
VK
| Type | Size | Ratio |
|---|---|---|
| OG link preview | 1200×630 | 1.91:1 |
| Community cover (via “Custom size”) | 1920×768 | 5:2 |
| Post with an image (via “Custom size”) | 1280×720 | 16:9 |
| Type | Size | Ratio |
|---|---|---|
| Pin (standard) | 1000×1500 | 2:3 |
| Square pin (via “Custom size”) | 1000×1000 | 1:1 |
How to create an image for every platform
OG Studio supports 8 ready-made formats (OG, Instagram* Square, Story/Reels/Shorts, Twitter Banner, 16:9 Cover, Facebook* Post, Pinterest Pin and Custom size). For sizes that are not among the ready-made ones, such as the 1000×1000 square Pinterest pin, the 1080×1350 Instagram* portrait post or a 320×320 avatar, use “Custom size”: enter any dimensions from 100 to 4000 px manually. Create one design and export it at the right size for each network. The AI copywriter helps with headlines, and ready-made templates plus holiday collections give a professional look without a designer.
FAQ
What is the most universal image size for social media?
For link previews, 1200×630 (1.91:1) works on Telegram, VK, LinkedIn, Facebook* and X. For vertical content such as Stories, Reels and Shorts, use 1080×1920 (9:16).
Can I use one image for every platform?
Only partly. Link previews share one size, but feeds, banners and vertical formats differ. Create one design and export it at the right size for each network.
What size is an Instagram* post in 2026?
A square post is 1080×1080 (1:1) and a portrait post is 1080×1350 (4:5). Stories and Reels use 1080×1920 (9:16).
What if the size I need is not in the list of ready-made formats?
Use “Custom size” in the editor: enter any width and height from 100 to 4000 px manually.
Make your image in 30 seconds
*Meta Platforms Inc. is recognized as extremist and banned in Russia.