Avito photo size 2026: 1280×960

The first photo of an Avito listing is its cover in search results: it is what the buyer sees before opening the listing. So the size and the cleanliness of the frame matter more than they seem.

Note: we found no official technical requirements for photos in open sources. The data below comes from blogs and guides for sellers. The platform can change its rules, so check the current ones in Avito’s help center.

According to guides for sellers, the optimal aspect ratio is 4:3 and the recommended size is 1280×960 pixels. Photos of other sizes are accepted, but in the feed they may be compressed or cropped. It is simpler to prepare a 4:3 frame right away so that nothing important gets cut off at the edge.

Below is what sellers and guides advise against putting on a photo. Sources differ in the details, the official wording is not confirmed and moderation may change, so treat this as a cautious list, not as Avito’s rules:

• a phone number and an email;
• links to sites and social networks;
• other people’s logos and watermarks;
• promo words like “Sale” or “Urgent”;
• crossed-out prices;
• collages on the title photo: according to descriptions, such photos may be rejected.

Nobody can guarantee that a listing will pass moderation. If in doubt, check Avito’s rules and help center.

1. Open the editor and make sure the “Avito” format (1280×960, 4:3) is selected.
2. Enter a topic or a headline: AI suggests options and the image is ready in 30 seconds.
3. Pick a template and a color, or upload your own photo.
4. Download the PNG. More about the format is on the Avito format page.

On the Free plan the “OG Studio” mark is placed on the image. For Avito listings an export without the mark is better: Pro removes it. This is not a moderation guarantee, just a way not to add extra marks to the frame.

• The first photo is the cover of the listing in search results.
• The recommended size is 1280×960, aspect ratio 4:3.
• Other sizes are accepted but may be compressed or cropped.
• Contacts, links, other people’s logos and promo text are better left off the photo.
• Current rules are only in Avito’s help center.

Other platforms and sizes are in Social media image sizes 2026.

• Unisender: how to make a product card on Avito (in Russian)
• eLama: how to write a selling Avito listing (in Russian)
• Alfa-Bank: selling on Avito, how to set up a listing (in Russian)
• Avito-guide: what should not be on a photo (in Russian)